Why Business Blogging?

You’ve heard the social networking buzz, you’re familiar with Web 2.0, and you’re thinking “Maybe we should blog?” Yes, your organization should blog – but not just for the reasons you’d expect.

Every business is built by getting, keeping and growing customers. And that requires sustainable relationships with those customers, to get them buying from you and then coming back. Blogging helps you connect with those customers at a personal level.

But blogging can also help you succeed in gaining SEO rankings so prospects first find you online, and then convert to customers when they like what they find.

Blogging = SEO opportunities = customer conversion opportunities. That’s why your organization should blog…with Compendium Blogware, that is.

Why Compendium?

Compendium is the only SaaS blogging platform built for business. We help companies target keywords and phrases their prospects are searching through employee blogging. Our proprietary Compending algorithm automatically organizes your content in a way that’s ideal for search engines to crawl, index and serve up to searchers.

With Compendium Blogware, you maintain complete control over each and every blog post through a secure, step-by-step approval process. Administrators serve as gatekeepers, sending the good stuff out into the world, while keeping other content out of the public eye. With this safety wall in place, you can let employees write their blogs, generating keyword-rich content that helps raise search engine rankings -- and your company’s profile.

Business Blogging meets Peace of Mind.

Spend your time generating content, not worrying about the latest updates, plugins and roadblocks. With Compendium you and your employees have an easy to use blogging platform built for SEO, right out of the box.

• Enterprise level editorial control
• Proprietary compending feature
• An easy-to-use interface
• Scalability
• 100% Web-based